What is a Blog Banner?

Blog banner constitute the highlighted photos that are shown at the top of blog articles, often right below or above the post’s title.

Not simply because they provide visitors with an overview of your blog post, these photographs are crucial to the achievement of your site.

Blog banners are an essential component of SEO best practices since they may be tightly packed with information and keywords. Prepare to learn all there is to know concerning blog banners, especially how to start creating your own, and to take some notes.

Why Do You Need a Blog Banner and What Is It?

The prominent picture that appears at the top of a blog post is known as a blog banner. These patterns come in both static and animated forms. A blog banner can be one of the first things that draw a reader into clicking on a post, even if blog postings are often recognized for their in-depth textual analysis. As a consequence, a lot of bloggers invest a lot of effort in making original photos that creatively depict the subjects or names of their blogs.

Although the answer to the question “What makes a great blog banner?” is mostly subjective, outstanding blog banners have the following important characteristics:

Stock images are a popular way to convey the tone or subject matter of an article. Though they may lack the creativity of custom graphics, stock pictures are useful since they are often of high quality.

Mixing design elements with text-stock images is a common technique to express an article’s tone or substance. Stock photos are helpful since they are often excellent-quality photographs, even though they can be less creative than bespoke graphics.

Blog Banners Entice Readers

Let’s put the SEO game aside for a second and concentrate on the reader experience when they read a blog article. The title as a banner picture is often the first thing readers will scan, followed by any brief descriptions and, if they’re interested, scrolling.

The header picture is a simple (and often free) approach to present yourself to your reader as professional, tidy, and trustworthy. Additionally, it draws readers in since it’s enjoyable to look at appealing visuals. With several photographs on a page, readers are more inclined to remain, thus you should begin your article with an epic image.

You may also use blog banners to inform your visitors of what to anticipate in your content. Consider that you publish blogs advertising your new episodes of podcasts on your website. Additionally, you utilize the blog to publish articles, entries in journals, and other brand-related news.

You may utilize a unique blog banner for those articles containing podcast episodes so that loyal viewers are immediately aware that they can discover your podcast there. Blog banners may be used to advertise social media, discounts, and much more. For every kind of content, you may get the same results.

Banners or featured pictures often serve as the default social sharing image for blog hosting websites. As a result, unless you explicitly modify your social share image, the picture will always be included when the link in this blog post is shared. In light of this, your banner pictures must be distinctive, captivating, thematically relevant to your content, and SEO-friendly.

Blog banners raise the rank of your website in SERPs

The reason blog banners are included in SEO-recommended practices is now the meat of the matter. You already know that blog posts with photographs rank higher in search engine results pages (SERPs). However, featured photos are especially crucial since they let you add more information before your content even starts.

Add keywords and meta tags to your blog banner to boost SERP rankings and reach more target audiences. Your featured image should contain your main and secondary keywords and any other relevant information. Only use tags that are connected to the blog content, as is the case with keywording.

Blog banners may also assist readers in discovering your article while they are looking for photos. Visually appealing blog banners that relate to your content are essential.

FAQs

What should I include in my blog banner?

An excellent blog banner has few text blocks and is heavy on visuals or photos. Additionally, it would be ideal if the colors used complemented the blog’s concept.

What proportions should a blog banner have?

Blog photos often fit well inside a website’s 3:2 aspect ratio (1200px by 630px). Landscape blog photos should be 1200 pixels by 900 pixels, and feature blog images should be 900 pixels by 1200 pixels. For blog photographs, high-quality files of minimal size should be submitted.

What format do blogs use?

Blog entries are shown in reverse chronological order, so your visitors will see the most recent article first. Posts are dynamic and often updated. The date and time that a post was published are shown in its time stamp. Posts may be given categories and tags to help others discover them.

What characteristics define a successful banner design?

An effective banner advertisement should be captivating. It often uses visuals or other types of media. Any writing must be concise and narrowly targeted. Additionally, when your advertising uses animation, GIFs, and/or video, visitors are more inclined to notice it and maybe click on it.

What does the term “banner design” mean?

A banner graphic is a fantastic method to advertise a business’s goods or services. These banners are a clever approach to increase brand exposure and draw in new clients since they not only include a visual element that addresses an audience’s purchase intent.